The power of effective branding

When it comes to your company, visually effective branding can make a huge difference to your profile. A strong, evocative logo is just the start. Branding includes your corporate colours, image styles, and fonts. These will all be put together as part of your company's visual guidelines - a hand book for your brand, and the journey to reach that stage can be an exciting one of discovery and creativity.

To create an effective brand, we must fully understand your company. This is achieved through in-depth research and a full immersion into your business. We can do this with site visits, brain storming sessions with CEOs, creative meetings with marketing teams, and even interviews with your employees to give our team the very best insight into your organisation. Reaching this level of insight will give us a more rounded understanding of your core values, your market and your target audience.

To gain maximum appeal in your sector, we must also understand your customer base, their aspirations, their wants and needs. We can look at your client profile, the intended demographic reach and find the best way to appeal to them.

This unique approach has allowed us to create a host of successful and visually impacting brands. Our creative design work has helped our clients to grow and thrive in their sectors, gaining a wider reach amongst their sector, and giving their existing customers confidence in their products and services.

If you would like a branding consultation, get in touch with the team today. Our Manchester based offices are perfectly located to host branding meetings and visual exercises. We can re-brand your existing company profile, or create something completely new for start up organisations.